Role Overview:

We're hiring an experienced, strategic Executive PR Manager to build and elevate Evident's corporate brand and establish our key opinion leaders (KOLs) as influential voices in AI, dental technology, and healthcare innovation.

Key Responsibilities:

• Develop and execute comprehensive PR strategies to amplify Evident's corporate brand and highlight our KOLs' expertise and thought leadership.
• Identify and secure high-impact media opportunities, speaking engagements, podcasts, panels, and partnerships aligned with strategic objectives.
• Craft compelling, authoritative content including press releases, articles, keynote speeches, social media posts, and thought leadership blogs.
• Manage media relations, nurture relationships with journalists, editors, influencers, and industry experts.
• Proactively anticipate and manage reputational risks, maintaining positioning as an authentic, trustworthy industry leader.
• Track, measure, and optimize PR performance, continually refining strategy to achieve targeted outcomes.

Qualifications:

• 5+ years in senior PR roles managing corporate branding, executive profiles, and media relations.
• Proven track record in securing high-level media coverage, speaking engagements, and strategic partnerships.
• Exceptional communication, writing, and strategic storytelling capabilities.
• Deep understanding of AI, SaaS, dental technology, healthcare innovation, and digital transformation narratives.
• Established media network across tech, healthcare, business, and innovation sectors.
• AI-savvy and knowledgeable about SaaS platforms.

Preferred Traits:

• Strategic, proactive thinker capable of seeing big-picture opportunities.
• Professional, polished, and confident handling high-stakes executive interactions.
• Highly discreet, trustworthy, and able to manage sensitive information.
• Strong intuitive understanding of corporate and personal branding objectives.

Salary Range : CAD $85,000 - $110,000 per annum, based on experience and qualifications.