About the Role: We are looking for a detail-oriented and proactive Marketing Coordinator to join our team. The ideal candidate will support the execution of marketing campaigns, coordinate events and digital initiatives, and help manage day-to-day operations of the marketing department. This is an exciting opportunity for someone early in their marketing career who is eager to grow and contribute in a dynamic environment.
Key Responsibilities:
- Assist in the planning and execution of marketing campaigns across digital, print, and event channels
- Coordinate social media content calendars and schedule posts
- Track, analyze, and report on marketing performance metrics (e.g., email open rates, social engagement, website traffic)
- Help manage the company website and update content as needed
- Conduct market research and competitive analysis
- Coordinate logistics for events, trade shows, and promotional campaigns
- Support the development of marketing collateral including brochures, presentations, and email newsletters
- Liaise with internal teams and external vendors to ensure projects are delivered on time
- Maintain the marketing database and organize digital assets
- Provide general administrative support to the marketing team
What we are looking for:
- 2-3 years of marketing experience
- A university degree in a relevant discipline such as business or marketing
- Experience with using a CRM such as Salesforce
- Hands-on experience with marketing automation platforms (Pardot ideal)
- Experience in website management and SEO best practices (WordPress preference)
- Understanding of analytics tools, funnel tracking, and performance metrics
- Experience facilitating webinars, podcasts, or similar activities
- Hands-on experience with social media and paid advertising channels
- Ability to write compelling copy, calls to action, and persuasive pitches
- Ability to manage multiple projects at the same time in a fast-paced environment
Additional Items:
- Design experience including Adobe InDesign, HTML, CSS
- Video creation and marketing expertise
- Experience with Google AdWords and Google Analytics