- – Define and own upsell strategy for DTC offerings, enhancing customer engagement.
- – Collaborate with cross-functional teams to optimize personalized upsell campaigns.
- – Analyze performance metrics and provide actionable insights to drive revenue growth.
- – Develop and execute annual marketing plans aligned with organizational goals.
- – Lead end-to-end marketing campaigns across digital, print, and social channels.
- – Track KPIs and optimize strategies for client acquisition and brand awareness.
- – Onboard new spatial datasets by guiding partners through preparation steps.
- – Clean and transform datasets for compatibility, ensuring high data quality standards.
- – Collaborate with engineers to integrate datasets and maintain accurate documentation.