Cooke is a global seafood company with operations in North America, Europe, South America and Australia. Our company's success is driven by our dynamic, highly skilled, and innovative management team, supported by dedicated employees who live in coastal communities and contribute to the local area's economy and sense of community.
The Role
The Marketing Manager is responsible for the planning, development, implementation, measurement and optimization of marketing strategies and tactics to support Cooke's overall brand and revenue growth in North America.
Key Responsibilities
- Contribute to enterprise-wide Marketing strategies, working collaboratively with others within the Marketing team and cross-functionally.
- Lead the design, development and implementation of annual commercial planning.
- Successfully deploy marketing strategies and tactics that drive results from ideation to execution, including POS materials, presentations, advertising and more.
- Lead the go-to-market plan for all new product launches, including the design, development and delivery of the projects.
- Contribute to the culture of continuous improvement by proactively identifying and solutioning opportunities.
- Lead a team of cross-functional professionals and team members to accomplish large-scale commercial projects, ensuring alignment on scope, timelines and goals.
- Stay informed of latest market trends through research and market analysis and recommend adaptations of strategies by market.
- Lead the proactive management, tracking and optimization of annual budgets, forecasting and regularly report against identified performance measures.
A Successful Candidate Will Have:
- Bachelor's degree in marketing, business, or related field preferred.
- 4-5 years of marketing experience working in fast-paced environments, preferably the food industry.
- Minimum of 2 years' experience successfully leading people / teams.
- Ability to thrive in a complex environment while exhibiting flexibility and adaptability to change.
- Ability to both lead strategically and deliver with precision, excellence and measurable outcomes.
- Proven ability to lead large scale projects, building and following a timeline while managing a cross functional project team.
- Proven ability to build and foster effective cross-functional internal relationships and manage external agency partners.
- Proven ability to build positive, mutually beneficial relationships with external stakeholders (clients, vendors, etc.).
- Experience in commercialization of new products is an asset.
- Ability to be both a leader and a follower, working both independently and as a member of a team.
- Willingness to travel and participate in customer meetings and tradeshows.
Join our team and enjoy the benefits of full-time year-round employment with competitive rates and a comprehensive benefits package tailored to support your well-being and career growth.
Benefits Package:
- Health Benefits: Includes coverage for dental, vision, and extended medical care.
- Insurance: Life and disability insurance provided for financial security.
- Support Services: Access to an Employee Assistance Program (EAP).
- Financial Planning: Opportunity for RRSP matching to support your retirement savings.
- Time Off: Paid vacation, holidays, and sick leave for work-life balance.
- Wellness: Wellness programs and access to on-site gym facilities (available in some locations).
- Career Development: Professional growth opportunities and avenues for advancement.
- Perks: Employee discounts on company products or services.
- Convenience: On-site parking or parking allowance.
If you're looking to join a supportive team environment with opportunities for personal and professional development, apply now and become part of our dynamic team.
The Why
Why Cooke? Simple - because we are a company that rewards initiative, resourcefulness, and work ethic. We will champion your growth and provide you with the platform to create your path, your career, and your future.
NOTE: The recruiter is reviewing and interviewing eligible applicants for this position as they are received. If you are interested in this posting, you are encouraged to apply as soon as possible.