Job Title or Location

Digital Marketing Specialist

RhythmQ
Mississauga, ON
Posted today
Job Details:
Full-time
Entry Level

RhythmQ is seeking a results-driven B2B Digital Marketing Specialist to help grow our brand, drive demand for our products and services, and strengthen engagement with our target audiences. This role is primarily focused on RhythmQ's internal marketing efforts - developing, executing, and optimizing digital campaigns that support our business development, sales pipeline, and brand visibility.

You'll take the lead in building and managing digital strategies across paid media, email marketing, content creation, SEO, and website optimization to drive conversions and qualified leads.

What You'll Be DoingCampaign Strategy & Execution (40%)
  • Plan, execute, and optimize internal marketing campaigns across platforms like Google Ads, LinkedIn, Capterra, Meta, and email
  • Manage PPC budgets and adjust strategies to meet performance goals (conversions, CTR, CPL)
  • Build and test landing pages, write ad copy, and set up automated campaigns that align with business goals
  • Track and report on campaign performance using tools like GA4, LookerStudio, and HubSpot
  • Develop and support account-based marketing efforts targeting key organizations and sectors
Content & Creative (30%)
  • Write clear, engaging content for RhythmQ's blog, website, email campaigns, and social media
  • Collaborate with designers to develop on-brand visuals and marketing assets
  • Contribute to RhythmQ's thought leadership and positioning in target markets
  • Ensure consistency in brand messaging across all channels
Brand Building & Engagement (20%)
  • Grow RhythmQ's presence on platforms like LinkedIn and Twitter by managing organic and boosted content
  • Engage with industry conversations, amplify success stories, and highlight client work.
  • Build email and newsletter strategies that keep our audiences informed and engaged
  • Contribute to marketing efforts that support webinars, conferences, and thought leadership campaigns
Learning & Innovation (10%)
  • Work with the sales team to align marketing strategies with business development goals
  • Regularly review and improve processes, assets, and campaign tactics
  • Stay current on B2B marketing trends, tools, and techniques
  • Invest in your professional development - take a course, read a book, or test a new tool
What You Bring
  • 3+ years of experience in B2B digital marketing, with a focus on performance-driven growth
  • Expertise in running paid campaigns on Google Ads, LinkedIn, and Meta
  • Strong writing skills for web, email, and social content
  • Experience with HubSpot (or similar CRM/marketing automation), Google Analytics (GA4), and LookerStudio
  • Comfortable installing and managing tracking pixels, SEO optimizations, and website edits
  • Analytical mindset with the ability to turn data into actionable insights
  • Proactive, creative, and detail-oriented with a passion for marketing

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