Marketing Manager

Job Title: Marketing Manager
Company Name: Amcan HR Inc.
Work Location: No.3 Road, Richmond, British Columbia, V6Y 2B3
Terms of Employment: Full-time, Permanent
Hours: 30-40 Hrs/Week
Wage: $53-58 per hour
Language of Work: English
Please contact via email:

Company info:
AmCan HR Inc. is a leading human resources solutions provider, specializing in recruitment, talent management, and workforce optimization. We are committed to bridging labor market gaps and helping businesses grow by connecting them with top-tier talent.

Job Duties:
1. Plan, direct and evaluate promotional campaigns that advertise Amcan HRs recruitment, payroll and HR services to employers and job seekers.
2. Develop marketing strategies for each client group, set campaign budgets and targets, and evaluate results using inquiries, leads and client conversions.
3. Commission and analyze market research on employer hiring needs, job seeker interests, competitors and service demand; recommend improvements to Amcan HRs service offerings.
4. Establish and manage channels for reaching prospective clients, including digital advertising, professional networks, referral partners and employer events.
5. Direct the preparation of communication materials, service information and event publicity, and manage media inquiries and public relations activities.
6. Plan and oversee the design, development and maintenance of Amcan HRs online presence, mobile experience and internal digital tools that support online inquiries, client communications and marketing strategy.
7. Coordinate staff, web developers, external advertising and public relations providers to manage the companys online presence, including website content, social media and digital campaigns.
8. Review campaign and website performance, client feedback and market trends, and adjust marketing and communication strategies accordingly.

Qualifications:
1. A Bachelors degree or equivalent experience is required, preferably in Marketing, Business, Commerce or a related field.
2. A minimum of 3 years of relevant work experience in a managerial role is required.
3. Proven ability to develop and execute strategic marketing plans aligned with business objectives.
4. Strong expertise in brand management and market positioning within a competitive landscape.
5. Strong organizational skills and interpersonal skills.