Graphic Designer

Carmens Group is looking for an artistic, technical and passionate Graphic Designer to join our Head Office team!

You will play a key role in planning and executing engaging digital content for a portfolio of premium food & hospitality brands. Our ideal candidate is a creative self-starter, a superb communicator and someone that thrives in a dynamic and growing work environment.

Our Awards:

• Great Place to Work Certified
• Most Trusted Executive Teams – 2023
• Best Places to Work in Hospitality & Retail – 2023
• Best Places to Work in Canada – 2024
• Best Workplaces for Women – 2024
• Best Workplaces for Mental Health - 2024

You Will Have the Opportunity To:

• Design and produce digital and print assets including social media graphics, email templates, brochures, signage, and presentations.

• Manage and optimize SEO, SEM, and PPC campaigns to enhance visibility and drive traffic to our websites.

• Develop and execute targeted email marketing campaigns.

• Track, analyze, and report on web traffic, conversions, and campaign performance, tying these to venue leads and profitability.

• Oversee and optimize paid ad campaigns across platforms like Google Ads, Facebook, and Instagram.

• Produce engaging content for platforms like TikTok and Instagram Reels, focusing on video and photography.

• Guide the visual identity of the brands, creating graphics for digital and print use.

• Write compelling copy for websites, blogs, emails, and marketing materials.

• Assist in maintaining and updating websites for our brands, enhancing user experience and ensuring up-to-date content.

• Assist in the design and development of company websites as needed.

• Familiarity with the print production process.

• Assist in improving search engine rankings and website traffic.

Qualifications:

• Minimum 2+ years proven experience in graphic design and digital content creation

• University degree or College Diploma/Certificate in Graphic Design, Advertising or Marketing

• Minimum 2+ years of experience in graphic design, content creation including photography & videography

• Proficiency with Adobe Creative Suite, Google Analytics, Wordpress, Later, Canva, Microsoft Office, Meta, TikTok, Pintrest, and Mailchimp

• Passion for industry, food & beverage experience/knowledge of hospitality industry considered an asset

• Strong attention to detail, great communication, sense of urgency and organizational skills

• Ability to help manage multiple tasks in an environment of rapid change and shifting priorities

• Must be an effective team player and able to work collaboratively and independently with venues and leadership

• Strong interpersonal and communication skills; written and verbal.

• Strong work ethic, team oriented, positive, and energetic with a great sense of humour!

Carmens Group is an entertainment and hospitality company committed to creating extraordinary memories for our guests and clients. Driven by our passion, creativity, innovative thinking, and world class service, we have remained industry champions for over 40 years. We are committed to enriching the lives of our guests through providing one of a kind experiences at each of our venues including Carmens Event Centre, The Best Western Premier C Hotel by Carmen's, The Lakeview, fig&lemon, The Hamilton Convention Centre and Good Earth Food and Wine Company. We are devoted to bringing excitement to Hamilton and Southern Ontario, and to enhancing the image of Hamilton with every strategic initiative we pursue.

Carmens Group makes certain there is an equal employment opportunity for all employees and applicants for employment. Carmens Group will strive to provide accommodation to persons with disabilities in the recruitment process upon request. If you are selected for an interview and you require accommodation due to a disability during the recruitment process, please notify People & Culture upon scheduling your interview.

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