Associate Product Marketer
Introhive is currently seeking an Associate Product Marketer to join our growing team. Reporting to our lead Product Marketer, you will be a curious creative with strong organizational and project management skills. Ideally you thrive in a fast paced environment and enjoy creative thinking, working collaboratively and making complex data simple.
This position will work out our Fredericton or Saint John office, but if you're located elsewhere in the Maritimes and are interested in working remotely, let's chat.
The Associate Product Marketer will assist in go-to market efforts and work cross functionally with the Introhive team to execute on launch strategies and drive ongoing product adoption. Your goal is to represent our end user and measure the performance of our products. You will contribute to creating messaging and content when necessary and also organize and frame key insights through the sales and customer lifecycle. A key function of this position is to identify and validate how different people use our product in different ways. Through this, you will be expected to help establish clear segments and build smarter lifecycle content as well as identify user personas.
Our chosen applicant will be responsible for beta program admin and upkeep, updating our evolving suite of internal product resources, and keeping our market analysis up to date. Lastly, we are seeking a story-teller who has the ability to tailor messaging to different audiences. If you are someone who is comfortable contributing to the development of company goals, growth and targets we encourage you to apply to join the Introhive team.
● 1-3 years experience in a relevant role, preference given to those with direct experience in launching or growing a cloud or SaaS product.
● Collaborative team player as you will work alongside Marketing, Engineering and Product alike.
● Impeccable communication skills.
● Ability to synthesize and analyze data points leading to significant insight.
● Creative thinker who can generate innovative marketing ideas.
● Thrives in a multi-tasking environment and can adjust priorities on-the-fly.
Work With Us
A little bit about us:
Introhive is a relationship analytics platform. By analyzing the connections in a company, we create an enterprise-wide view of relationships with customers and prospects. Customers use this to improve sales and marketing for reps, managers and executives.
Here's how we help companies:
Sales: Find introductions and gather account intelligence through relationships that already exist in your company. Close deals faster.
Management: Measure and report on relationship activity and strength in accounts, reps and territories. Make data driven decisions.
Retention: Track relationship strength, activity and trends with accounts and highlight problems automatically.
Marketing: Score and prioritize leads and segment marketing lists based on existing relationships. Create better targeted campaigns.
Introhive is a venture-funded company with investors that include Build Ventures, GAP CIT, Fortify, Growthworks, NBIF and Salesforce.com. The company was founded in 2012.