Title : Senior Advisor - Communications

Employee Working Location : Remote (Canada) 

Employment Status : Permanent Full-time

Salary Band : $ 62,000 - $ 78,000 / year

The Canadian Red Cross (CRC) – an inspirational not for profit organization, helps people and communities in Canada and around the world in times of need and supports them in strengthening their resilience. As a Canada’s Best Employers 2024, we are committed to having an accessible, diverse, inclusive, and barrier-free work environment. 

In this role, you will : 

Responsibility 1 - Communications Planning and Support  

• Develops and executes CRC external and internal communications plans to support our Communications strategic direction & priorities to further the positive reputation of the Society.
• Support the Manager, Communications, Emergencies, on identified client group portfolios.
• Supports the management of issues, reputational risks and opportunities for the Society.
• Develops, coordinates and implements national communications plans.
• Provides consultation to departments and geographical regions on communications initiatives related to domestic emergency recovery and risk reduction initiatives.
• Support the production of national communications products and publications (eg. brochures, advertisements, guides, presentations, videos, speeches).
• Writes and edits national communications materials as required.
• Creates and disseminates messaging to support media requests as well as supports the development and training of Society spokespeople.   

Responsibility 2 - Recovery Communications  

• Acts as or supports the Communications Lead for the recovery operation in developing and disseminating recovery program messaging and other communications tools to deliver accurate public information in a timely fashion.
• Develops, and implements, promotional strategies, tactics and materials related to recovery programming.
• Provides support for emergency recovery operations on-site or remotely for crisis management, content gathering, high level field visits, communications training, media relations, as required.
• Provides ongoing communications support for response milestones and anniversaries.  

What we are looking for : 

• The minimum qualifications for this position are a university degree in communications, marketing or public relations with 5 to 7 years of job-related experience. 
• Strategic communications and issues management.
• Working in a fast-paced environment adapting effectively to change.
• Developing and implementing promotional strategies, with the ability to think strategically and develop creative approaches to address challenges.
• Previous experience working within a creative/advertising agency is preferred.
• Comprehensive understanding of the needs and workings of TV, print, on-line and radio media in National, Regional and local levels.
• Strong understanding of current and emerging social media channels and the relevance of digital/social channels to advertising and storytelling.
• Exceptional written and verbal communication and presentation skills.
• Strong leadership skills.
• Strong interpersonal and collaboration skills to work with employees and volunteers at all levels within the organization and across the country.
• Exceptional project management skills specific to marketing and communications products, with the ability to manage multiple projects simultaneously.
• First Aid certification, or willingness to take training is considered an asset.
• Bilingualism in French and English is an asset. 

Working Conditions :  

• The majority of the work is performed from a remote home office. Periodic travel will be required. 
• Moderate to long hours sitting and using computers and office equipment.
• Ability to work non-traditional and longer hours, often on short notice, particularly during the timeframe leading up to program launches. 
• Eligibility to work in Canada: At this time, we welcome applications from candidates eligible to work in Canada. If you are not a citizen or permanent resident of Canada, we encourage you to carefully review your visa to find out whether you are eligible to work in the job you are considering applying for. Refer to our FAQ for more information.
• If you are selected for this role, you will be required to complete a successful pre-employment screening process which includes a satisfactory Enhanced Police Information Check (E-PIC). 
• As we work with and support people (managers, colleagues, beneficiaries/customers, volunteers, donors and external partners) and communities in Canada and around the world, applicants whose first language is not English may be required to perform the responsibilities of the role in English.

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